Whether you are just beginning to identify your target market or seeking information on expanding your existing market, this workshop is perfect for you. Conducting market research will help you identify not only your customers but also your competition. Knowing the market and industry you operate in is a key element when planning your business’s growth.
By attending this workshop, you'll learn to
·determine target markets,
·obtain market share data,
·retrieve industry overviews,
·locate market research reports.
Prerequisites:
Business Basics recommended but not required
Instructor:
TJ Costello – Chief Economist at Box Free Thinking
In his work with local, national, and international organizations, Mr. Costello has earned a reputation as an expert in the fields of market research, economic analysis, and facilitation. In his current role as the Chief Economist at Box Free Thinking in Austin, he has produced market research reports for a number of small and start-up businesses.
